Posted by
Georgeann on Oct 7, 2011 in
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On October 4th, I was lucky enough to participate in the Crain’s Small Business Week seminar on Netmarketing – Mapping Marketing Strategies. The panel consisted of Lisa Leiter from Crain’s Chicago Business, Adam Keats of Weber Shandwick, Mari Laungrath founder of Foiled Cupcakes, Jeff Ringgenberg partner at Evolyte and Michael Samson co-founder of CrowdSpring. The group was diverse in their area of expertise and offered valuable information.
The Lean Marketing approach that they discussed is a benefit that smaller businesses have over large companies....